If you want to try blush contouring for yourself, there are some stellar formula choices to choose from. Will I be retiring bronzer for good? Of course not but I’m really enjoying this new way of adding brightness to my face. Something about blush contouring feels fresh and modern-the opposite of cheugy. It’s best to choose a blush formula that is buildable and not overly pigmented so you have more room to play with the intensity. I added a little to my nose too for that sun-kissed look.Ī post shared by Elizabeth Denton started with a light hand and added more where needed so the finished product was more subtle than ’80s rockstar.
With an angled brush, I applied the formula right where I normally would contour, to carve out my cheeks heading all the way up to my forehead. I decided to try it using one of my favorite products, the Lawless Beauty Make Me Blush Talc-Free Velvet Blush ($29 at QVC). It sounds kind of crazy but it’s actually a really simple technique that yields gorgeous results. Now, the blush contour trend is back and blowing up on TikTok. Did we even use blush? Maybe a dot of it. But then in the 2000s, the Instagram Face was born with hollowed-out cheeks, snatched noses and contoured chins with cream contour products or bronzer.
Just think of that iconic Debby Harry photo where she’s wearing blush all the way up to her temples. These bright cheeks, called “color glow” by Bandy, took off in the late 1970s and really blew up in the ’80s. Also known as blush draping, the technique became popular thanks to Cher’s makeup artist Way Bandy. But specifically, the blush contour trend is actually from the ’70s. We went from ultra-bronzed in the early aughts to a more blush-focused look in 2021 with rosy faces that feel like they came out of an ’80s movie. You might think the resurgence of blush feels like it comes from the 1980s and in some ways, it definitely does.
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